Overcoming the Doldrums of Blog Outreach
If you have ever ventured into confusing world of blogger outreach, (from an SEO standpoint or to widen your own footprint over the world wide web) you will undoubtedly know that when trying to get a reply from a blog-owner concerning a guest post you wish to have posted on their site, you could be left feeling like you might as well be firing your e-mail attempts out into space at random because of the little-to-no replies you will be receiving. Days, weeks and months go by with your Inbox staying still and lonely at zero, and this is majorly frustrating if you have painstakingly altered and tweaked your latest guest blog to really engage with the audience that you’re desperately trying to tap into; and these doldrums of blog outreach are something we in the content team at Creare know all too well.
But luckily instead of continuing to fire these e-mails of outreach into space and onto deaf ears, there are a few solutions to the problem that will see you hitting the stars in no time and finding the perfect home for your latest and greatest guest blog – be it a musing about your favourite cars or some tips and tricks surrounding the world of SEO. So what are these solutions?
Take it Higher with Group High
Starting with something relatively new, Group High is essentially a huge database of blogs (is bordering on the 10 million mark huge enough?) and a place which allows you to carry out specified searches on them all, adding them to your own lists and then gaining in-depth information on each one. You have the ability to find out everything, from Page Rank and Twitter followers to the ever-valuable contact details within minutes and all in one easy to use place.
Sounds amazing doesn’t it? Don’t get too excited, because the one big drawback is that you are still reverting to e-mails and the amount of replies/suitable blogs found can be quite hit and miss – Group High is a great, extensive database of blogs but they don’t promise anything, so your Inbox could still be sitting all alone at 0 replies.
Be My Blog Guest
If you’ve never heard of My Blog Guest before, then after reading this you might as well head straight there and sign up for an account. It’s a tool we stand by at Creare and it’s easy to see why because instead of putting bloggers at one side of the room and blog owners at the other like some sort of awkward high-school dance, My Blog Guest joins everyone together and allows you to place your written blogs on a gallery and have blog owners actively bid on the content, meaning that they’re coming to you instead of you spamming up their e-mail accounts.
My Blog Guest (as its name suggests) is specifically about guest blogging so the results are much more successful as everyone is there for one reason – to find a guest blog to go on their site or to find a home for one – and being able to pick and choose between a bunch of blog offers rather than stare blankly at an empty inbox is an amazing feeling.
There’s probably many more ways of overcoming the woes of blog outreach, but by starting with the pairing above you will be on the right track and could find there is more demand for your wordsmithery than ever before.
