Link Variation Guidelines – SEO Video
Welcome to this weeks SEO video blog, with all the recent hype about the de-indexing of blog networks and sites being hit by Google’s latest algorithm update, we’re going to review anchor text variation.
We all know that back link variation is important, but with Google constantly battling over SEO’d sites we all have to ensure our back link profiles are as natural and as ethical as possible.
Firstly lets recap on the type of links you should be building:
- High quality relevant blogs (see last weeks video for blog guidelines)
- Area or industry specific directories
- Social signals via social interaction
- Contextual links in Press Releases, Guest blogs or mentions in industry related blogs.
- Branded links – 20%
- Exact Match – 45%
- Synonyms – 30%
- Other – 5%