How to write a press release (PR) – Part 2 – SEO Friendly Content
Script
Jenny - Hi, and welcome to the second instalment of our Press Release Video blog. Last week we informed you how to write a successful press release, and today we will discuss how to make your written work SEO friendly.
Danii – So one of the most important things to remember when devising your press release for SEO purposes, is to keep your key words in mind.
These should be present in – The Title, Sub headline and main body.
Sarah – Your key words should be incorporated in a variety of ways including the relevant tags. To do this you need to make sure your press release sites allow links and tags of this sort, as it is essential your key words are apparent.
Jenny – Remembering to incorporate your key words when writing your Press Release makes it so much easier when it comes to distribution. You do not have to edit your work upon distribution.
Danii – Distributing your press release will be covered in the next, and final video on press releases. However it is important for SEO purposes to know where to distribute them to target your consumers.
Sarah – When distributing your press release, remember to always use your keywords to attract your target audience. This will help your listings as well as your press release being found in the search engines.
Jenny – Thanks for listening to our second instalment of how to make the most of your Press Release, we look forward to seeing you next week.
