SEO Friendly Web Development – Canonicalisation Video
Script:
Welcome
Canonicalisation is designed to avoid the same content being indexed on different URL’s. We use it to stop dymanic URL’s being indexed with the same content as the original source.
Ideally then, you would have one URL and one set of original content. We have had CMS and ecommerce software in the past push out DB queries that are indexed by Google leading to an effect on a SEO campaign.
Google recommends 3 different ways of protecting your site and how to indicate to Google your ‘canonical’ or ‘preffered’ content.
1.) Set your prefered domain via Google’s webmaster tools - demo -
2.) Specifiy the canonical link element element for each original version of a web page. - demo -
3.) Indicate your canonical URL to Google by including them in a sitemap.html or Sitemap.xml -demo -
Relatively straight forward in terms of putting into practice Google’s recommendations.
We also have looked around are some similar useful videos from Mat Cutts which will we link on our blog at seo-creare.co.uk/news/
Thanks for watching.
Resources:
Matt Cutts -Should large corporations use rel=canonical?
Matt Cutts - Canonical Link Element
