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What are the factors that effect SEO time scales?

Time Scales in SEO

I often get customers asking me to forecast the time scale for a search engine optimisation project and its the one question that is the most difficult to answer. As you know the industry is constantly changing its standards as are we, meaning the time scale for a customer to see results can vary from one cache to months of hard work.

So what are the factors which effect time scales?

  • Existing Domain Strength – If you have an old domain with a strong backward link campaign, this is a great starting point for any SEO company meaning the time scales can be reduced.
  • Phrase Competitiveness – If you are optimising for extremely competitive phrase then its obviously going to take more human resource, time and money to reach your target.
  • Competitors – If you are optimising for a competitive phrase is may be that other businesses are also optimising for the same thing, increasing the difficultly of performance therefore prolonging the time scale.

We understand that SEO can hold the future of your business in its hands, so its important that all the key phrases perform and convert to enquiries. The successfulness of your business is the main importance and it is hard to put a time scale on when it will reach your target. We will ensure that we give your site the resource and time it deserves in order to get in the desired search engine placement.

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