Rising To Fame Online
There is no hiding the fact that there is money to be made online. In the past 10 years the digital industry has exploded in every direction, serious cash has been generated from the viral community. Ensuring you have an online presence is more important now than ever, in fact a vast array of products, celebrities and brands have appeared solely from the internet. Here is a short list of examples of names that owe their success to the World Wide Web…
Bloggers such as Perez Hilton found fame from promoting and verbally attacking celebrities online. He rose to fame within a matter of months, as his blog quickly gained followers. He is now worth an estimated $30 million – not bad for a job that didn’t exist 10 years ago.
Similarly the music industry has been largely affected by the explosion of the internet, and I’m not talking about the detrimental effect it has had in terms of illegal downloads. The World Wide Web has also massively affected the charts by managing to help singers such Justin Bieber, Rebecca Black and of course the creators of Gangland Style, grow to fame. Without which, none of these would have been so quickly and widely spread. (Some might say the internet has a lot to answer for…)
Brands such as ASOS, confused.com and EBay have built a business solely based on a digital platform, meaning less expense for a greater profit. EBay alone is worth an estimated $7.7 billion, after starting life just 15 years ago. This is not to mention sites such as Facebook and Twitter that generate a huge amount of profit from advertising every year.
But how can the internet benefit your business? Perhaps trying to recreate the next ‘Charlie Bit My Finger’ viral phenomenon is potentially aiming a little too high, however this is not to say you cannot seriously increase your brand exposure by using a little search engine magic. If your aim is to be noticed by your unknown market, or even just to keep your regular consumers up to date with your latest products and services, there is nothing faster and wide spreading as the internet. Making sure your website is visible to the largest audience possible is what the SEO department here at Creare deals with on a day to day basis. To find out more about what we do, and how Creare can generate your business a greater deal of exposure, contact us today or call 01788 551591.