What questions should you ask when choosing an SEO company?
Choosing an SEO company to optimise your site is probably a likely move for most small to medium companies. There are advantages and disadvantages of carrying out your SEO in house, but for most companies the main issue is having the resources available. Realistically you don’t need to fully understand how SEO works to make a decision on which company is right for you, but you do need to have enough knowledge to know you have made an informed choice. Here is my list of questions you should find out answers to:
- Will the company outsource any of the work?
- Can I visit my SEO consultant if needed?
- How much time will be spent on my account?
- Can I call my SEO consultant when I need them during business hours?
- What is included in your budget, web changes, article marketing, link building?
- Are only rankings important to their company or keywords that provide the best return on investment, and will they adjust my campaign accordingly?
- What is the payment plan and contracts?
- How much will I have to be involved?
- How much will the company allow me to be involved?
- What are the timescales they would expect for my site to perform?
This list will give you something you can compare and gauge feedback from different SEO companies. Leaving you with the best opportunity to make a decision on which company will be most suitable for you and your business.
